The Cutting Room

Video production and ad films from Northkind — films, ads and social content produced end to end — concept, shoot, edit and delivery. Shot and finished in-house, in the same team that runs the media they play on.

Recent productions

Northkind is based in Fatehabad, Haryana, India, and works with clients across the country. Email hello@northkind.studio or call +91 98173 52522. Explore digital marketing in Fatehabad, start a project, see the brand work, or read about the studio.

Northkind · Social Fatehabad, Haryana

Social Media Marketing & Video Production

Fifteen pieces a month, out of one shoot day.

We run monthly social for businesses that need to post consistently and have nothing spare to shoot it themselves — and we make the films that go on it. Concept, shoot, edit and delivery, all in one team.

01 / The offer Monthly

Monthly social media management

Eight reels and seven static posts every month, captioned, scheduled and posted. The grid stops depending on whether anyone remembered to film something.

  • 8ReelsVertical, shot and cut for the feed. The hook is written into the script and the first frame, not found in the edit.
  • 7Static postsCarousels, offers, menu and product cards, built off your identity so the grid reads as one brand.
  • 1Shoot dayWe come to you and shoot the whole month in one session. No weekly call-outs, no chasing staff for clips.
  • —Captions and schedulingCaptions, hashtags and posting times written and set. You approve the calendar once, then we run it.
  • —A monthly reportWhat went out, what it reached, and what it did. Plain numbers set against the previous month, not a deck of vanity metrics.

Consistency. Everything is shot and cut against your identity — same type, same colour, same crops — so a month of posts reads as one campaign rather than fifteen separate decisions made on fifteen different days.

Turnaround. We lock the calendar with you before the month starts. Shoot day lands in the first week, first cuts go up for review within [REVIEW WINDOW], and two rounds of revisions per piece are built in. Nothing posts before you have seen it.

A month, laid out

1 shoot day · 15 posts
  1. 01Shoot
  2. 02
  3. 03Reel
  4. 04
  5. 05
  6. 06Post
  7. 07
  8. 08Reel
  9. 09
  10. 10Post
  11. 11Post
  12. 12
  13. 13Reel
  14. 14
  15. 15Post
  16. 16
  17. 17Reel
  18. 18
  19. 19Reel
  20. 20Post
  21. 21
  22. 22Reel
  23. 23
  24. 24Post
  25. 25Reel
  26. 26
  27. 27Post
  28. 28Reel

Shoot day Reel ×8 Post ×7

02 / Production End to end

Ad films & video production

Films, ads and content shot and finished in-house, by the same team that runs the media they play on.

Frame from a Northkind ad film: a person riding a shopping trolley down a palm-lined boulevard.01

Concept

We start from what the film has to do — sell a launch, explain a product, fill a grid — and write to that. Script, shot list and a schedule you can hold us to, agreed before anyone books a camera.

Northkind shoot in progress: a stylist adjusting a model's outfit against a white studio backdrop.02

Shoot

Our own crew and kit. We shoot on location or build the set, direct the talent, and cover the edit in the room rather than finding a missing shot three days later.

Close-up from the Riwaayat film: a jeweller's hands setting pearls into a gold earring.03

Edit

Cut, grade, sound, titles and motion, in-house. You get a first cut with timecoded notes, and revisions run against those notes instead of a vague ask to make it punchier.

Frame from the Mantra Photobook film: a couple seated together in a living room in festive Indian dress.04

Delivery

Masters plus every crop and length you need — 9:16, 1:1, 16:9, cutdowns for paid. Named and organised, not zipped into one folder called final.

03 / Formats What we make

What we make

Four things, made for different jobs. Hover a card to watch the real thing.

  • Reels example by Northkind: a person riding a shopping trolley down a palm-lined street, shot vertically. Most watched

    Reels

    Short vertical video, shot and cut for the feed. This is most of what we make. A reel earns its place in the first second, so the hook is built in at script stage rather than bolted on.

  • UGC example by Northkind: a creator filming a dumbbell set in a gym, handheld and vertical. Creator-style

    UGC

    Content that reads as a real person rather than an ad — handheld, spoken to camera, lit to look unlit. We cast, brief and produce it, or direct your own staff through it on the shoot day.

  • Motion graphics example by Northkind: animated on-screen type over a woman opening a wardrobe drawer. Animated

    Motion graphics

    Animated type, logo stings, explainers and lower thirds, built from your identity so the motion extends the brand instead of layering a second visual language on top.

  • Avatar content example by Northkind: an animated character built from a car tyre presenting beside a vehicle. For volume

    Avatar content

    AI-presenter video for weekly offers, product explainers and announcements that have to go out in more than one language without booking a separate shoot for each.

04 / FAQ

Common questions

Ask us something else
01

What does a month include?

Eight reels and seven static posts, shot in one day at your place, then captioned, scheduled and posted for you. Two rounds of revisions per piece are built in, and a monthly report at the end says what went out and what it did.

02

Do we need to be in Fatehabad?

No. We shoot across Haryana and travel further for a film that warrants it. The monthly work runs remotely once the first shoot day has happened — most of the month is edit and scheduling anyway.

03

Who writes the captions and picks the posting times?

We do, and you approve the calendar before the month starts. If your team would rather write them, we hand over the assets and the schedule and stay out of it.

04

Can you work with footage we already have?

Yes. If you have a library sitting unused we will cut from that first — it is usually the cheapest month you will have with us.

05

What is avatar content, and will it look fake?

An AI presenter delivering a script you approve. It is built for volume — weekly offers, multi-language explainers — not for the hero film. We will tell you when a real shoot is the better spend.

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